Tim Parmeter, the FranCoach, interviewed Liane Caruso on the Franchising 101 Podcast to talk all things marketing from the franchisee perspective.

Episode Highlights:

• How to make marketing less intimidating
• Things franchise owners can do to market their business even if they have no marketing experience
• What it means to “become your brand”
• Local marketing and micro influencing
• Building your marketing team
• Marketing advice for people interested in becoming a franchise owner in the future

Listen to the full episode here.